Holmatro’s digital acceleration in China

Holmatro

The challenge

Holmatro’s international growth demanded a robust, multilingual website that is globally accessible and scalable. However, website performance in China was lacking, resulting in insufficient online presence for Holmatro’s Chinese representation.

The result

An optimized international website delivering a consistent user experience in China comparable to other markets. This resulted in improved page load speeds, higher customer satisfaction, and broader accessibility. Full page load times improved by approximately 60%, providing a much smoother experience for users. The "time to first byte" was accelerated by about 90%, meaning the server responds significantly faster to user requests.

60%

Improved page load speed

90%

"Time to first byte" accelerated

About Holmatro

Holmatro is a global market leader in innovative hydraulic equipment, used in critical situations such as rescuing people from vehicles, as well as in industrial operations and special tactics. To respond to evolving customer needs and market dynamics, Holmatro faces the challenge of modernizing its digital infrastructure and further digitizing interactions with customers and dealers. This is essential to work more efficiently, enhance customer satisfaction, and strengthen its leading market position.

The partnership between Harborn and Holmatro ensures that strategic goals are translated into concrete digital solutions that align seamlessly with real-world operations.

Strategic value

By complying with local regulations and optimizing for speed and accessibility, Holmatro maintains its market position and is able to serve new customer segments worldwide. This solution strengthens Holmatro’s digital growth strategy by improving international visibility and providing a central hub for customer and product information.

Experience

Throughout the development process, we closely collaborated with Holmatro’s team in China and local authorities. This ensured all requirements were met to operate from a local data center.

The solution

Harborn set up a multi-region cloud environment, enabling the website in China to be served from local data centers. This not only ensures faster load times due to server proximity but also because the website is approved by local authorities.

Robert

Business Lead

Ready to take your organization to the next level?

At Harborn, we believe that real change starts with addressing the right challenges. Our teams operate like a special force in the areas of experience, growth, and engineering to solve complex problems and drive sustainable growth.

Do you have a question you'd like to explore? Robert, the project lead on this case, is happy to help bring your ideas to life!

31 10 436 50 50 robert.revet@harborn.com